Well, there is a reason that Packer media refers to 3rd down now as " 3rd and Cobb. " And I think even the best QBs in the back of their mind look to that one target. But he should go through the progressions.
While I haven't heard anybody in the media mentioning something like that it should serve as evidence that you shouldn't believe everything said.
Rodgers has targeted Cobb on only seven of 43 attempts on third down. That ranks second on the team behind Lazard with 10 and just ahead of Doubs and Jones with six.
In addition there's nothing wrong about Rodgers looking for Cobb on third down as he has a passer rating of 148.9 in those situations since the start of last season (highest in the NFL).
In those two plays 3 players were wide open and Cobb was not. And Rodgers did not look over the field and he had time. Ignorant? OK. I try and see what is best for the team. I don't just blindly say well Rodgers is really good and the proof is that he won a super bowl and hasn't thrown a lot of interceptions. Rodgers needs to be looking around more and actually almost all the time. Sometimes I think he is being passive/aggressive. I really don't care how he feels. He should be throwing to the open receiver. It is not all about timing plays. Watch the way Brady surveys the field to look for the open man.
It's easy to pick some random plays and conclude that Rodgers isn't going through his progressions. I took a look at all of his incompletions when targeting Cobb against the Giants and was able to come up with a single play on which it would have been smarter to throw the ball to someone else. That happens to every other quarterback in the league as well though.
Nobody is suggesting Rodgers is perfect by any means. There's no doubt in my mind that he needs to play better this season for the offense to work.
I'm getting tired of Packers' fans acting as if he's a terrible player, being the only reason the unit is struggling when in reality he's an elite player surrounded by a below average supporting cast.
As a side note, when taking a look at Rodgers' incompletions to Cobb I took a look at the fourth down play on the Packers last drive which was tipped by a Giants defender. Somehow the Packers managed to leave not one but two defenders rushing the passer unblocked coming from the side Rodgers was targeting Lazard at.